Closing the loop: Circular food innovation in practice - 17 February 2026

Overview

Explore the transformative power of circular economy principles in food product design. This session highlights innovations in upcycled ingredients, regenerative agriculture, and sustainable packaging, showcasing how brands can create products that regenerate nature while meeting consumer demand for eco-friendly solutions. Recent upcycled ingredients, such as cocoa pod fruit and juice, spent grains, and grape pomace from the wine and juice industry, have supported the development of innovative launches.1

However, while 53% of UK consumers find food and drink made with upcycled ingredients appealing, factors like taste and price remain significant obstacles to wider adoption.2

This webinar provides actionable insights for businesses to align with sustainability trends and EU regulations. Learn how to leverage diverse ingredients, low-impact materials, and cutting-edge technologies to build resilient supply chains and future-proof your product portfolio. 

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References

1. Upcycling: a long-term opportunity or passing trend? Mintel, Aug 2025.

2. Sustainability in Food, UK, Mintel, 2025; Sustainability in Food and Drink, Germany, Mintel, 2025.

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